Flare is where you capture and share the moments that define who you are.
Social media is broken. We've traded authenticity for performance, real connection for follower counts, and genuine moments for curated feeds. The result? A generation exhausted by the pressure to be perfect and addicted to validation that never satisfies.
We built Flare because we believe AI can help us be more human, not less.
From Reactive to Proactive
Traditional social apps are reactive. You scroll, you consume, you react. Flare is different. We're building proactive social, where AI helps you create authentic content and connect meaningfully with the people who matter.
Meet Our AI Agents
At launch, Flare introduces two AI agents:
Flare Agent interprets your moments. When you capture a 3-10 second video, our AI doesn't just caption it, it understands it. It generates Moment Sentences that reveal the meaning behind what you shared.
Echo Agent powers meaningful connections. Instead of empty likes, your friends acknowledge your moments with contextual phrases that show they truly get you. It's recognition, not validation.
Identity Over Validation
Your Flare profile isn't built from bios or follower counts. It evolves from your real moments. AI recognizes patterns across what you share, revealing who you are—not who you're trying to be.
Available Now
Flare is available today on the App Store for iOS. Download it, share it with your closest friends, and start capturing the moments that define you.
Android and more AI agents are coming soon. This is just the beginning.
The future of social is proactive. The future is Flare.
